Most side projects don't die from bad ideas.
They die from the boring parts nobody talks about.
I'm building a SaaS on the side. The coding is fun.
Designing features, solving technical puzzles, that's the easy peazy part.
What's actually hard?
Reaching out to potential customers.
Sending that first cold message.
Sitting with the fear that nobody will care about what I built.
The unsexy work isn't technical.
It's emotional.
It's doing the thing that might prove you wrong.
It's choosing discomfort over the safety of "still building".
I've realized most side projects stay forever in "development" because shipping means exposing yourself to rejection.
The code is the excuse.
The outreach is the real work.
Have you caught yourself hiding behind "just one more feature" to avoid putting your work out there?